A Guide to Podcasting

 

These days many bloggers want to get in on the podcasting craze. What is a podcast? A podcast is the distribution of multimedia content via RSS 2.0 protocol which means you can share the contents of your blog to an even broader audience of subscribers by sending your content in audio format directly to their computer or MP3 player without the use of transmitters or receivers. This allows your fans to listen to your new content at their leisure without even stopping by your site.

Q: What is Podcasting?

A: Podcasting is being able to listen to audio content from Websites that can be downloaded on your phone or any other audio player that supports MP3. Podcasting also is a shortened derivative of the words Ipod and broadcasting.

Q:  How do you start a podcast

A: This video from RSS can answer that:

Q: What types of formats does podcasting use?

A: Podcasting uses an XML (Extensive Markup Language)-based technology in the form of RSS (Really Simple Syndication) feed. Using enclosures is the key to making podcasting work with RSS feeds. This is a feature supported by RSS2.0.

Q: What exactly is Extensive Markup Language?

A: XML’s primary purpose is to share structured text and information on the internet. You can learn more about XML at Wikipedia

Q: What is an RSS feed?

A: RSS feeds subscribers the latest updates that have occurred on the Website.

Q: What should my RSS feed include?

A: Your RSS feed is the published content of your Podcast. The RSS file should include the title, descriptions, and links to the MP3 files.

Q: What podcasting hosting service should I use for my podcast?

A: I personally use RSS.com Podcasting because they allow unlimited episodes, and unlimited duration.

In fact, you can use code RSSFREEMONTH at checkout for a full free month of podcast hosting with RSS. Get started for free here.

In full disclosure, I've been on their content creation team for a while now, and I'm even hosting some of their podcast episodes for Podcasting 101 with RSS.com!!!

Q: How can podcasting help me in my business and marketing?

A: Using podcasting allows you to publish radio shows that interested people can subscribe to. By recording a show and adding it to your site, your visitors can download it from your site instead of going to specific sites looking for your show. This will also allow increased interaction of your visitors while they visit your site.

Q: Where can I distribute my podcast?

A: The best place is through podcast directories. Here are some awesome posts on how to upload your podcast to a few of them:

  • How to Submit Your Podcast to iTunes/Apple Podcasts
  • How to Submit Your Podcast to Spotify
  • How to Submit Your Podcast to Google Podcasts
  • How to Submit Your Podcast to Stitcher
  • How to Submit Your Podcast to Amazon
  • How to Submit Your Podcast to iHeartRadio
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